Maruti Suzuki has timed the first customer deliveries of its all-new Victoris to coincide with the start of Navratri — a strategic festive launch aimed at buyers who prefer to pick up new cars on auspicious dates.
Deliveries are set to begin on 22 September 2025, the first day of Navratri, with vehicles already en route to Arena dealerships across India.
Where it Sits in the Lineup
The Victoris is positioned between the Brezza and the Grand Vitara in Maruti’s SUV family. It’s aimed at buyers who want a mid-size SUV with a richer feature set and more powertrain options than entry-level rivals, while still staying in a competitive price band.
Price and Availability
Maruti has announced introductory ex-showroom pricing that ranges roughly from ₹10.50 lakh up to about ₹19.99 lakh, depending on variant and powertrain. The Victoris will be sold exclusively through Maruti Suzuki ARENA showrooms, and bookings are already open both online and at dealerships. The standard booking token is ₹11,000. Effective prices and schemes shown on the invoice at the time of delivery will apply.
Powertrains and Drivetrains
One of Victoris’ strong selling points is the range of engine options Maruti is offering:
- 1.5L K15C petrol (Smart Hybrid) — conventional petrol with mild-hybrid assistance for better fuel economy and drivability.
- Strong-hybrid variant — a full hybrid setup that adds electric drive capability for improved efficiency in city driving.
- S-CNG option — for customers prioritising low running costs and aftermarket CNG infrastructure compatibility.
These multiple powertrain choices make the Victoris attractive to a broad set of buyers — from cost-focused commuters to hybrid-curious urban drivers.
Safety and Tech Highlights
Maruti is emphasising safety and technology with the Victoris. Notably, it has achieved a 5-star Global NCAP rating — the first Maruti SUV to do so — which Maruti is using to underline the vehicle’s structural integrity and occupant protection credentials.
The car also comes with advanced driver-assistance features (ADAS) and modern interior tech such as a large digital instrument cluster and advanced infotainment options (reports list features like a 10.25-inch display, high-end audio options, and voice assistants across variant lines).
Variants and Trim Structure
The Victoris is offered in multiple trims to cover different budgets and equipment levels — reports list variants such as LXI, VXI, ZXI, ZXI(O), ZXI+, and ZXI+(O). This tiering lets buyers choose between basic, mid, and feature-loaded options (automatic and manual transmissions are available across variants where applicable).
What Buyers Should Know Right Now?
- Booking: Token amount ₹11,000; bookings via Maruti Arena and online. Expect showroom demos and test drives as dealer stocks arrive.
- Deliveries: Commence 22 September 2025 (Navratri kickoff) — dealerships will likely prioritise earlier bookers and certain variants first, so confirmation from your dealer about your expected delivery window is recommended.
- Introductory pricing: The published range is ~₹10.5–19.99 lakh (ex-showroom, introductory). Final on-road costs depend on state taxes, trims, and optional accessories.
Summary
Maruti Suzuki’s decision to begin Victoris deliveries on the first day of Navratri is both symbolic and commercial — leveraging a peak vehicle-buying festival to create momentum for what the company positions as its most feature-rich mid-size SUV to date.
With a competitive price range, multiple powertrains (including a strong hybrid), a 5-star safety rating, and modern tech offerings, the Victoris looks built to attract a wide cross-section of Indian SUV buyers. If you’ve booked one, check with your Arena dealer about your exact delivery date and paperwork so you can take delivery smoothly on or after September 22.